Graduation Internship/Assignment:
Online Conversion and Marketing Strategy
Department
Sales & Marketing
Location
Zwolle – The Netherlands
Thousands of ambitious shipbuilders worldwide are eager to learn more about our innovative solutions. Will you help us capture their attention and convert it into concrete leads?
The Assignment: Increase Online Conversion and Optimize Our Marketing Strategy
At Floorganise, we have worked hard in recent years to enhance our online visibility, but we see plenty of opportunities to boost our conversion rates. Your task revolves around developing and implementing a data-driven marketing strategy that leads to more inbound traffic and a higher conversion rate of website visitors into leads.
What Will You Do?
Analyze the Current Situation:
- Map out our online channels and performance.
- Analyze visitor behavior on our website and identify areas for conversion optimization.
Create a Marketing Calendar:
- Develop a structured marketing calendar aligned with our target audience and goals.
- Balance content, promotion, and campaigns.
Strategies for Inbound Traffic:
- Research and implement methods to increase inbound traffic, such as SEO, SEA, content marketing, and social media.
- Test various campaigns and measure their impact.
Enhance the Customer Journey:
- Design a conversion-focused process that guides visitors seamlessly to lead conversion.
- Set KPIs and develop dashboards to track progress and results.
Provide Future Recommendations:
- Offer long-term strategy recommendations based on your findings.
Why join Floorganise?
At Floorganise, you’ll work in a dynamic, international team of nearly 30 colleagues, spread across offices in Zwolle and Las Palmas de Gran Canaria, Spain. You’ll have the opportunity to play a key role in our growth strategy and plenty of room to bring in your own ideas.
What does Floorganise offer?
- A challenging internship assignment where you’ll make a direct impact.
- Support from experienced colleagues.
- A comfortable workplace in Zwolle, with the possibility of working in Spain for a period.
- Internship compensation, travel allowance, and fun extras such as provided lunches and team outings.
Your Profile:
- You are in the final phase of your HBO/WO studies in Commercial Economics, Marketing, or a related field.
- You have an affinity for online marketing and data analysis.
- You think strategically, are analytically strong, and have an eye for detail.
- You are a team player but can also work independently.
What Can You Expect?
- A challenging assignment that prepares you for the professional world.
- Ample room for your ideas and initiative.
- An internship where you truly make a difference for our organization.
Practical Information:
- Internship period: 32-40 hours per week.
- Location: Zwolle, with the option to work in Spain for a period.
- Graduation compensation and travel allowance included.
Interested?
Contact Ronald de Vries at 0613324100 or email ronald@floorganise.com. Evening calls are welcome.
Start your career at Floorganise and help us expand our growing impact in the shipbuilding industry! 🚢
